Sykes Enterprises, Incorporated Extends Global Footprint With Entry Into Bangalore, India

Sykes To Provide Leading Financial Services Company Customer Support Solution Via India

TAMPA, Fla., Aug 29, 2002 (BUSINESS WIRE) — Sykes Enterprises, Incorporated (“Sykes” or the “Company”) (Nasdaq:SYKE), a global leader in providing outsourced customer management solutions and services, today announced the expansion of its global footprint and offshore solution with its entry into Southern India. The Company also announced a new customer care agreement for Sykes to provide customer support services to a leading financial services company via the new operation in India.

Pursuant to the multi-year customer care agreement, Sykes’s customer care agents in India will provide the existing financial services client various customer service applications for their credit card holders located primarily throughout the United States.

The Sykes’ wholly owned operation in Bangalore, India will have an initial capacity of 255 seats and run multiple shifts throughout the day. The Company expects to have over 100 dedicated agents in India supporting the financial services company by the mid-fourth quarter. The new center, which went live this week, is integrated into Sykes’ Private Global ATM Network, identical to its existing offshore operations, providing for seamless voice and data transmission, dynamic call routing and disaster recovery systems capabilities. These new seats in India combined with an expansion currently under way in the Company’s Asia Pacific operations will provide for one of the largest offshore networks available in the industry with nearly 2,500 seats across four countries by the end of 2002.

John H. Sykes, Chief Executive Officer of Sykes, commented: “We are very excited about our entry into India. We look forward to building a lasting relationship with one of the world’s largest financial services companies and growing the number of multinational clients we support via India. Our global clients are increasingly turning to offshore markets for a blended customer support solution where they can leverage the lower costs associated with such an international labor force. In addition to the lower cost advantage, India offers a large, highly educated English-speaking population that is exceptionally dedicated to their jobs and providing the quality customer support Sykes’ clients have come to expect.”

Chief Information Officer of Sykes, Gerry L. Rogers, stated: “The India contact center is completely integrated into our unique technology and communications infrastructure allowing Sykes and our clients flexibility, control and disaster recovery back-up. This ensures a high level of reliability and allows Sykes to offer the same quality of proven services from India as we provide from all of Sykes centers located across North America, Latin America, Europe and the Asia Pacific Rim.”

About Sykes Enterprises, Incorporated
Sykes is a global leader in providing customer management solutions and services to external and internal customers of companies primarily in the technology/consumer, communications and financial services markets. Sykes specializes in providing flexible, high quality customer support outsourcing solutions with an emphasis on technical support and customer service. These services are delivered through multiple communication channels encompassing phone, e-mail, web, and chat. Sykes complements its customer support outsourcing services with technical staffing and fulfillment services — delivering solutions that are customized to meet each company’s unique customer management needs. Headquartered in Tampa, Florida, Sykes operates 43 customer support centers and four fulfillment centers with operations throughout the United States, Canada, Europe, Latin America, Asia and Africa. For additional information please visit http://www.sykes.com.

Forward-Looking Statements
This press release may contain “forward-looking statements,” including Sykes’ estimates of future business outlook, prospects or financial results, statements regarding Sykes’ objectives, expectations, intentions, beliefs or strategies, or statements containing words such as “believe,” “estimate,” “project,” “expect,” “intend,” “may,” “anticipate,” “plans,” “seeks,” or similar expressions. It is important to note that Sykes’ actual results could differ materially from those in such forward-looking statements, and undue reliance should not be placed on such statements. Among the important factors that could cause such actual results to differ materially are (i) the timing of significant orders for Sykes’ products and services, (ii) variations in the terms and the elements of services offered under Sykes’ standardized contract including those for future bundled service offerings, (iii) changes in applicable accounting principles or interpretations of such principles, (iv) difficulties or delays in implementing Sykes’ bundled service offerings, (v) failure to achieve sales, marketing and other objectives, (vi) construction delays of new technical and customer support centers, (vii) delays in the Company’s ability to develop new products and services and market acceptance of new products and services, (viii) rapid technological change, (ix) loss or addition of significant clients, (x) risks inherent in conducting business abroad, (xi) currency fluctuations, (xii) fluctuations in business conditions and the economy, (xiii) Sykes’ ability to attract and retain key management personnel, (xiv) Sykes’ ability to continue the growth of its support service revenues through additional technical and customer service centers, (xv) Sykes’ ability to further penetrate into vertically integrated markets, (xvi) Sykes’ ability to expand its global presence through strategic alliances and selective acquisitions, (xvii) Sykes’ ability to continue to establish a competitive advantage through sophisticated technological capabilities, (xviii) the ultimate outcome of pending class action lawsuits, (xix) Sykes’ ability to recognize deferred revenue through delivery of products or satisfactory performance of services; and (xx) other risk factors listed from time to time in Sykes’ registration statements and reports as filed with the Securities and Exchange Commission. All forward-looking statements included in this press release are made as of the date hereof, and Sykes undertakes no obligation to update any such forward-looking statements, whether as a result of new information, future events, or otherwise.